RE: QUESTION: prehistoric alertness

From: Michael Wiik (mwiik@messagenet.com)
Date: Fri Mar 21 2003 - 10:59:02 MST

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    gts wrote:

    > This may also be why indoor shopping malls have stores
    > on each side of a single corridor. Only the cheap
    > vendors get the interior booths, for selling cheap
    > junk jewelry and sunglasses and such. The prime retail
    > real estate is viewed from the inside facing outward,
    > because that's where the women are looking.

    Mall design is a fascinating subject in itself. For instance, mall
    corridors are never carpeted, while most of the stores are, to encourage
    you to get inside a store where your feet are more comfortable. Also,
    straight corridor or L-shaped corridor malls have been superceeded by
    new radiating designs which are designed to confuse, making it a more
    exploratory experience. See _Coercion: Why We Listen to What "They" Say_
    by Douglas Rushkoff, for more.

            -Mike

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