>H MEDIA: "Transhumansit Media & PR Binder" (was:guidelines

Natasha Vita-More (natasha@natasha.cc)
Sat, 09 Oct 1999 09:45:47 -0700

Getting media attention and delivering a catchy sound bite is essential when the goal is to expose and promote ideas.

The Transhumanist Media & PR Binder has been active and available for anyone who is either querying transhumans and transhumanist ideas *and* also helpful to anyone who is going to be interviewed on TV, print and documentaries. I have been sending out excerpts from it for several years and I hope it has been helpful to those who needed information.

Some magazines/papers that have used some of the information from the Transhumanist Media & PR Binder are Wired, Altantic Monthly, Cosmpolitian, The New York Times, The Wall Street Journal, LA Times, etc., and television shows such as MTV, Larry King Show, Home & Family, ABC and CBS News, and also various televised documentaries such as PBS, BBC, TLC as well as independent production companies.

What the Binder does is explain very specifically what transhumanist is all about and through crisp essays and also has a section on transhumans who have been in the media (their press kits), and some really great quotes from transhumans.

I have used this Binder to send out when I am producing an event or speaking at conferences, as well as being interviewed. My assistant has also referred to it when he makes cold calls for projects, or deals directly with the press.

WTA is more than welcome to have this information (I had thought I had discussed this a year or so ago with Nick, but as I tell him, time is kind of a passing thing for me, especially living where the seasons don't really change -:)

Good luck on your media strategy. I think that the more information we have, the better!



At 12:38 PM 10/6/99 -0400, Kathryn wrote:
>A paper containing basic media strategy as it relates to
>transhumanists is now available. Because this kind of information
>should not be posted where reporters may access it, Nick Bostrom
>and I have decided that it should be requested via email.
>A note will be posted on the WTA website, but anyone who wants it in
>the next few days can write to me by private email for a copy.
>It will be shipped in simple text format via email.
>Please provide feedback or questions! Your feedback will help develop future
>versions of the paper, as well as point to topics for more
>specialized papers.
>Kathryn Aegis
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