Re: THE PLANT: It Worked

From: Jason Joel Thompson (
Date: Tue Aug 01 2000 - 12:35:02 MDT

> More than 76% of the people who downloaded Stephen King's "The Plant Part
> actually paid for it. He made no effort to enforce the payment of the
> book - he just promised he'd keep writing installments as long as enough
> people paid for it. Well, apparently they have.
> I think it's a great example of profiting from "free" digital information.

Actually, it's a great 'instance' of profiting from "free" digital
information. Ok, so Stephen King can pull off a 76%+ payback rate. This
doesn't really surprise me. But the avenues of profit available to the
'stars' of the content generation business are going to be, in general, far
less lucrative to the working masses in the content generation business.
I'm guessing.

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